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条件价值法评估医院非专利技术的实证研究
段光锋1,田文华2*,李林2,邢茂迎3,朱茜3,王瑞2
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(1.第二军医大学卫生勤务学系卫生事业管理教研室,上海 200433;2.第二军医大学卫生勤务学系,上海 200433;3.第二军医大学东方肝胆外科医院医教部,上海 200438)
摘要:
目的:通过医院非专利技术评估实证研究,探索新的医院无形资产评估方法。方法:应用条件价值评估法,设计问卷调查患者对某项非专利技术的支付意愿,利用计量经济学方法对数据进行分析,构建模型,评估非专利技术的价值。结果:3种假设情景下,非专利技术的效果逐渐提高,愿意为技术支付费用者所占比例分别为58.48%、65.50%、98.54%,平均最大支付额分别为基础费用的4倍、5倍、5倍,家庭年收入是患者支付意愿的最重要影响因素。根据构建的模型,评估了这项医院非专利技术2006年的价值8 501.495万~25 222.9万元(RMB)。结论:条件价值评估法可作为医院非专利技术评估的一种新方法,值得深入探讨。
关键词:  医院  非专利技术  条件价值评估法
DOI:10.3724/SP.J.1008.2008.00519
投稿时间:2007-10-25修订日期:2008-03-25
基金项目:国家自然科学基金(70473096).
A case study on evaluation of hospital “Know-how” using contingent valuation method
DUAN Guang-feng1,TIAN Wen-hua2*,LI Lin2,XING Mao-ying3,ZHU Qian3,WANG Rui2
(1.Department of Health Management,Faculty of Health Service,Second Military Medical University,Shanghai 200433,China;2.Faculty of Health Service,Second Military Medical University,Shanghai 200433;3.Department of Medical and Educational Administration,Eastern Hepatobiliary Hospital,Second Military Medical University,Shanghai 200438)
Abstract:
Objective:To explore a new evaluation method for hospital intangible assets through a case study on evaluation of hospital “Know-how”.Methods: Using the contingent valuation method(CVM) we designed a questionnaire to survey the willingness of patients to pay for hospital “Know-how”.The data was analyzed by econometrics methods and a model was established for evaluating the “Know-how” in hospitals.Results: Under three scenarios,the effect of “Know-how” increased gradually; the percentages of patients who were willing to pay were 58.48%,65.50% and 98.54%,respectively.The mean maximal payments were 4,5,and 5 folds that of the basal level.The annual family income was the most important factors influencing the patients’ willingness to pay. According to the model established,the value of the hospital “Know-how” was between 85.014 95 million to 252.229 million RMB in 2006.Conclusion: CVM may serve as a new method to evaluate hospital “Know-how” and should be further studied in the future.
Key words:  hospital  know-how  contingent valuation method